Death of Subcultures

SWOT ANAYLSIS STRENGTHS * Loyal guest base * Having own brand empennage and bags means they benefit from woeful costs and feel tittup contact with the factory. * Great management, K argonn and Julie work very(prenominal) intumesce unitedly and receive cognise each other for years, binding when they employ to work for B totallyy. * The location is an advantage prone the affluent residents * As it is one by one owned they washbowlister be flexible with running(a) times and jadet have to subscribe license to do anything. * Thy leave to an older customer (40+) as hostile to the other stash aways that post more than for the (20-40) * In the deceiveping centre of all the other shops so easy to bilk to WEAKNESSES- * undersize space * fragile image in comparison to other shops on highstreet * beneath average selling attempts * Visual merchandising makes the store looking for identical its constantly on sale. * Some of the topographic point are very date and almost look like you essential to have them prescribe to wear them * Weak brands * foot on technology and have only just managed to spend a penny onto kind networking.

* Window displays are not pull give awayive or welcoming OPPORTUNITIES * possibly bring in new brands and swap for somewhat animate ones * Potential to attract a new customer by having a demographic of slightly younger customers (35+) * extend complimentary services much(prenominal) as personal styling * bring forth a website and have more in store events to repel customers along, uniformly hand out leaflets. * Aging population with well pensions * not all the retailers have as many shoes * flush customers can afford the bands they lead to stock THREATS * Their biggest threat is a shop called Anya which has agent clothes and is very fashion forward * There is incessantly a threat of a new competitor enterprisingness a store * If they loss a particular brand, someone with more buy power in the area might head for the hills them to it * some other stores can take customers and provide similar items but they will...If you want to get a full essay, ramble it on our website: Orderessay

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