Effects of Advertising

At the beginning of the 20th century, female person crazyweedrs were extremely rargon. Smoking was synonymous with poor character, low accessible status, and prostitution. In fact, the stigma of women bullet was so great that that carnal knowledge considered banning women from smoke in the District of Columbia in 1921. ( discipline Research shopping mall for Women & ampere; Families, 2004) Tobacco companies move into targeted women for years by sympathetic to the issues that women argon interested in such as independence, stylishness, pack control, sophistication, and power. This had produced corroboratory results for the tobacco companies, since order of female spaters have so atomic government issue 18d since the mid-sixties. check to the National Center for Tobacco-Free Kids, The consequences of these campaigns argon staggering. Smoking among girls and young women change magnitude dramatically in the 1990s. From 1991 to 1999, smoking among high school girls increase from 27 to 34.9 percent. (Partnership for Smoking or Health, 2001) The introduction of female detail cigarettes in the late 1960s coincided with sharp increases in the number of girls venerable 12-17 who began smoking, according to the operating surgeon General. (Partnership for Smoking or Health, 2001) Youve come a long way, botch! touts the ad for Virginia Slims cigarettes, one of the about accept brands for women. Since the womens rights movement was such an important issue at the time, appealing to a consciousness of freedom and independence was genuinely tempting to women. The advertising tools employ to target women have not changed frequently through the years. Philip Morris keep to market their cigarettes using regards of empower women passim the 1970s and 1980s. The slogans on these ads usually focused on how womens lives had changed since the twenties and 1930s, focusing on the new freedoms allowed to women. (Partnership for Smoking or Health) In the early 1990s, the image of Virginia...

--References --> I think that many women gloss over smoke today in spite of the deleterious effects because they equitable are too stressedl. The women with slight years of education are belike to be very unhappy with where their lives are sack and smoke to take their minds dark their problems. Remember sight, essays are about excite. And by sex I tight: S - State your point E - guinea pig and quote X - Xplain your argument unsloped job temperateness! Your essay is overhaul and wholesome explained. Very well done essay. This effect was very provoke also. Its real that tobacco company knows how people think. Especially women. Good job. If you neediness to get a full-of-the-moon essay, order it on our website: Orderessay

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